August 25, 2006, Newsletter Issue #29: Donation Solicitation

Tip of the Week

Since fundraising is crucial to the success of a non profit, you need to have a systemized approach to your solicitation campaigns. By using fund accounting software you will be able to track:

• Solicitations Sent Out
• Rate and level of responses from the solicitation
• Track your fundraising campaign success whether mail, phone or fundraising event
• Assess the cost of the funds raised by measuring the rate of campaign expenditure against the return of donations

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